Revenue from Merchandise: Earnings of Khusanov’s and Shomurodov’s Clubs from T-Shirts

According to the latest UEFA figures, Manchester City earned €76 mln from the sale of their merchandise during the 2023-2024 season, ranking 11th among European clubs. This revenue has increased 3.5 times since 2019. The club’s sports uniforms are produced by the Puma brand.

Roma ranks 20th in this category, generating €24 mln from merchandise sales.

The report highlights that Real Madrid (€196 mln), Bayern Munich, and Barcelona (€171 mln each) are the top clubs in terms of merchandising revenue.

«Clubs are benefiting from their global fan bases and commercial growth. The top 20 clubs experienced a 26% increase in revenue from merchandise sales and a 6% increase in revenue from partnerships with sports uniform manufacturers, reaching €1.8 bn in 2024,» the UEFA report stated.

In their latest match, Manchester City lost 1-0 to Nottingham Forest, despite the impressive performance of Adbukodir Khusanov.

Kursiv Uzbekistan also reports on the sports brands worn by Uzbek football clubs in the Super League.