PC brands adopt Chinese memory chips as historic 2027 shortage looms

Published August 6, 2026 15:29

Nigora Umarova

Nigora Umarova

International Department Journalist n.umarova@kursiv.media
Photo: Nikkei Asia

HP, Asus and Acer have quietly started integrating memory chips from China’s ChangXin Memory Technologies (CXMT) into their laptops.

This supply chain pivot comes as top industry executives issue dire warnings about an unprecedented global memory shortage driven by the rapid expansion of artificial intelligence infrastructure.

SK Group Chairman Chey Tae-won recently projected that AI semiconductor demand will jump between 60% and 100% in 2027 compared to 2026. This surge will push overall memory demand up by 50% to 60% while chip prices continue to rise. Chey cautioned that the widening gap means 2027 will experience the most severe supply-demand imbalance in history.

Backing this forecast, ADATA Chairman Chen Li-bai confirmed the three major global manufacturers have already sold out their entire 2027 production capacity. High-bandwidth memory and AI server applications are expected to consume nearly 70% of all DRAM output.

This shift will severely restrict supplies for traditional consumer electronics like PCs and mobile phones. Concurrently, strong enterprise storage demand is driving up the NAND flash and hard disk markets.

Navigating a constrained supply chain

To mitigate this impending hardware bottleneck, western PC brands recently completed qualification processes for CXMT components. They are currently deploying these chips in limited volumes across select notebook models that are specifically designated for markets outside the United States.

The adoption remains a highly cautious balancing act. PC manufacturers are deliberately capping their orders from the Chinese firm to avoid straining critical relationships with dominant suppliers like Samsung Electronics, SK Hynix and Micron Technology. These three industry leaders collectively control over 90% of the global market and hold immense leverage over hardware brands.

Geopolitical hurdles and domestic priorities

Sourcing components from CXMT presents its own operational challenges. The Chinese manufacturer allocates the vast majority of its production output to domestic technology giants including Huawei, Tencent, Alibaba and ByteDance. This strict prioritisation leaves only a fraction of its total capacity available for international computer vendors.

Furthermore, motherboard manufacturers like Gigabyte note the Chinese chips offer no inherent cost advantage over established Korean or American brands. The primary motivation for adopting CXMT hardware is purely to secure additional volume and keep manufacturing lines operational during the looming drought.

The integration of these components also carries distinct geopolitical risks. The US Department of Defense previously included CXMT on its 1260H list, citing alleged connections to the Chinese military-industrial complex. Despite this friction, CXMT recently went public on the Shanghai STAR Market.

The company is strategically directing its new capital toward expanding traditional DRAM production rather than AI-focused components, perfectly positioning itself to fill the exact consumer supply vacuum left by the industry’s major players.

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