Avatar director James Cameron has warned that generative AI threatens the very essence of filmmaking, arguing that AI-created actors and performances undermine the craft he values most. Speaking to CBS ahead of the release of Avatar 3: Fire and Ash, Cameron praised motion-capture as a «celebration of the actor-director moment» but drew a sharp line against fully synthetic performers.
«Generative AI can make up a character, an actor, a performance from scratch with a text prompt,» he said. «That’s horrifying to me. That’s exactly what we’re not doing.»
Cameron, who serves as a director at UK-based Stability AI, said the technology is fundamentally limited because it cannot produce true originality.
«Generative AI can’t create something new that’s never been seen,» he argued. «It’s trained on everything done before, so what you get is an average — a blender of all human art and experience.»
The director stressed that authentic storytelling depends on the unique quirks of writers and the lived experiences of actors — qualities he says no model can replicate.
«I don’t want a computer doing what I pride myself on doing with actors,» Cameron added. «The act of performance, of seeing an artist create in real time, will become sacred.»
Kursiv Uzbekistan also reports that Stranger Things has begun its fifth and final season, marking the end of a nine-year run that helped define Netflix’s rise from TV disruptor to global streaming powerhouse.
