Anti-Tourism Anger Grows in Spain as “Kill a Tourist” Sign Sparks Outrage
A sign bearing the message «Kill a Tourist» has sparked controversy in Spain as anti-tourism sentiment continues to grow ahead of planned protests in several holiday destinations.
The slogan was reportedly spotted in Mallorca, one of Spain’s most popular tourist islands, where activists are preparing new demonstrations against mass tourism. Protest organizers argue that soaring visitor numbers are worsening housing shortages, driving up living costs and putting pressure on local infrastructure.
The latest incident comes amid a broader anti-tourism movement that has spread across the Balearic and Canary Islands, as well as cities including Barcelona and Malaga. Residents have staged demonstrations, displayed anti-tourist graffiti and called for stricter limits on visitor numbers and short-term holiday rentals.
Activist group Menys Turisme Mes Vida («Less Tourism, More Life») has announced a major protest in Palma later this summer, claiming Mallorca has reached its limit and risks becoming a «theme park» for visitors.
While protest leaders say their campaign is aimed at tourism policies rather than individual visitors, local officials and tourism industry representatives have condemned hostile slogans and warned that anti-tourism actions could damage Spain’s reputation as a leading travel destination.
