Apple’s iPhone Duo sells out in minutes as deliveries slip to 2027

Apple’s first foldable smartphone, the iPhone Duo, sold out of its initial pre-order allocation within minutes on October 16, pushing estimated delivery dates into late January 2027.
Pre-orders opened at 5 a.m. Pacific Time on Friday, with the first deliveries originally scheduled for October 23. Within minutes, shipping estimates began slipping into November. By 5:30 a.m., all colour and storage configurations were showing delivery dates of January 25, with some customers receiving estimates as late as January 29.
Despite the delays, Apple continues to accept orders for the device, which starts at $1,999 for the 256GB model and reaches $3,199 for the 2TB version.
Apple described demand as «nothing short of extraordinary» in a statement to the Financial Times and said it was working to deliver the new smartphone to customers as quickly as possible.
Limited production may have contributed to shortages
The rapid sellout comes amid reports that Apple struggled to manufacture sufficient quantities of its first foldable iPhone ahead of launch.
Earlier supply chain reports suggested production was running significantly below the levels typical of a new iPhone launch.
The shortages may therefore reflect both strong consumer interest and limited initial inventory. Apple has not disclosed how many iPhone Duo units were available for pre-order.
Customers who missed the initial allocation may still have an opportunity to purchase the smartphone at physical Apple Stores when retail sales begin on October 23, although availability is expected to be limited.
Apple’s website also indicates that customers can check for additional in-store pickup availability beginning October 24.
The iPhone Duo features a 7.6-inch folding display and a 5.4-inch external screen. It is Apple’s first entry into the foldable smartphone market, where Samsung and other manufacturers have already established competing product lines.