Worldwide spending on Japanese anime reached a record $28.2bn in 2025, rising 15.8% from the previous year as demand grew both in Japan and overseas.
International consumers accounted for 57.1% of the market, spending $16.1bn on Japanese animation and related products, according to preliminary figures from the Association of Japanese Animations (AJA).
The industry recorded its fastest annual growth, surpassing the 15.7% increase registered in 2024. Overseas sales rose 17.2%, while spending within Japan climbed 14.1% to $12.1bn.
Read more: Naruto franchise announces shadow rising manga and Ninku crossover
Domestic...