«Spider-Man: Brand New Day» has set a new benchmark after its trailer surpassed one bn views within four days of release, becoming the first film trailer to reach the milestone.
The trailer’s initial performance was equally historic, generating 718.6 mln views in its first 24 hours, the highest debut for any film or video game. Within eight hours, it had already amassed 373 mln views worldwide.
The new Spider-Man instalment has overtaken previous record holders, including «Deadpool and Wolverine», which reached 365 mln views in 24 hours after its Super Bowl debut in 2024. It also exceeded the launch...